Avoiding Travel Burnout: What to Do When You're Back From a Trip

Since the start of 2016, I had a goal to travel as much as I could. At first, I started with a lofty goal of once a month. Over time, my work commitments kept me to traveling 1-2 times a month. I loved the idea of being in one place in the morning and another when the sun sets. The joy of meeting new people, trying new foods and getting lost like a local was a thrill. Even a long layover was another opportunity to escape and discover.

And along came the crash.

Finally, around mid-2018 I started to feel a little different about traveling. I preferred being grounded. Any small mishap took me on a Twitter rant. I preferred sleeping in and staying in my Airbnb instead of exploring. I wasn’t looking forward to trips. I even gave up a ticket to visit Iceland, which I had dreamed about all year. I stopped loving traveling because I was feeling so mentally and physically exhausted from it all. Apparently, travel burnout is REAL.

I came to the realization that I needed to slow down. If I had to travel for work, no more over-over extending my work trips. I would limit personal travel to about 4 times a year, not really including when I visit Miami to spend time with family. So far, so good in 2019 and no personal trips planned, yet (will be going to Coachella to #werk!)

In addition to traveling more mindfully, here’s a few things I’ve been doing when I come back from a trip to alleviate travel burnout:

1. Journal on the Experience

Something that I used to do every trip is take a small notebook with me to journal about how I felt while on the trip. Over time, I stopped using the journal because I never stopped in the moment to pull it out and write something down. I’m more of a visual storyteller when I travel. So, I’ve been taking the flight back, or the evening of, to journal on my experience. What did I love? What could I improve? Truly helps me with being more present in my travels.

2. Disconnected Day Off

Taking a day off after traveling is a major burnout saver. One of the worst things I could do to my body is keep business-as-usual despite the fact that I was flying on frequent red eye trips from the West Coast. It took a huge toll in my body and I ended up losing sleep for days. If you are able to travel in the morning and take the rest of the day off, that works too. It’ll also give you a day to do the things you love and keep you happy following a trip.

3. Grounding Myself Outdoors

I heard that a cure for jet lag was spending time near “the ground.” Running outside, playing in the park, walking barefoot in the backyard, etc. I definitely use this advice when it comes to healing myself after a trip. If the weather is nice, I’ll take a stroll outside or spend my entire day off outdoors. Even if you can just open a window and find some fresh air that isn’t at 10,000 feet, it will definitely help. Turning on grounding smells via candles or essential oils may help if you have to stay indoors due to weather.

4. Self-Spa Time

I’m a big skincare person, and giving myself some love with face masks and beauty routines brings me joy. (Please don’t send Marie Kondo to clean my skincare pantry!) One thing that really keeps me from feeling great after a trip is giving myself this at-home spa experience. It also helps to avoid feeling tired through the rest of the week when you’re back. I recently tried the Olay Fresh Reset Pink Mineral Complex Clay Face Mask Stick, which is a super fun no-mess face mask that works in stick form. The pink one micro-exfoliated in a breeze. Turn on a favorite playlist and you’re ready to go!

5. Finding Inspiration on Social Media

Hey, we will live in a digital world. After I’m done with all my disconnecting, I spend some time the next few days after a trip pinning (follow me on Pinterest) and searching travel bloggers on Instagram (check out Filipa Jackson or Chasing Carpe Diem) to inspire my next location. It really gets me excited for the next trip I am able to book and reminds me of why I do what I do in the first place.

Have you ever experienced travel burnout? Any tips? SHARE in the comments below.

x, LC



The Influencer Platforms Every Micro Influencer Should Sign-Up For

When I talk about influencer marketing to up-and-coming influencers, one of the most common questions they have is how to get paid. Of course, if you’re using the platform to build your personal brand you definitely want to find ways to monetize it. There are a ton of tactics to this (a full guide to come later!), but here’s one that’s an easy proactive step you can take toward starting to make a paycheck for creating beautiful and engaging content.

While my first brand deals came directly from a brand through a relationship or strategic way of pitching myself, one of the most streamlined ways to start getting paid deals is joining influencer marketing campaign platforms.

These types of platforms work with brands to manage influencer campaigns through the people who are signed up on their network. Translation: you - the content creator - signs up and waits to be a “fit” for a campaign and then works with the platform to create, deliver, publish and report on a partnership. Many of them are also super easy processes from being briefed (told what you need to do) through payment in a jiffy! These are best fit for influencers with under 200,000 followers, as many times after that size you can work with an agent to get you high-paying gigs at the same speed.

There are many brands that I love from both using as an influencer and using as a brand person, but I’ve rounded up a few favorites based on what I consider their specialty.

Lifestyle Voices: Collectively

If your specialty is in the general lifestyle space - from shopping to apps and home tips - then this one is for you. Collectively wins for me in their recruitment through reporting process. You get opt-in surveys to share more information when you’re flagged as a potential fit for a campaign. Later, if you are selected, you get all the information you need clear and upfront. Their brands have mid to large-sized budgets, so it’s always fair compensation. And if something came in under your rate, you can negotiate with a ~real person~ on the other side of the screen. Finally, once you’re actually working with them they send very in-depth briefs that inspire you to create high-performing content for your partners.

The Nano: Obviously Social

This platform basically invented the nano influencer - check out this New York Times article about them - which is a content creator that sits in the 1,000 to 10,000 follower range. They have a wide range of major, major brands (I have worked with Google multiple times) that are looking to tap smaller influencers mostly in exchange for product and their reward system: virtual corgis! The more of these you collect, you have opportunities to earn gifts and cash from the platform. They have a super clear briefing process and a dedicated project manager to help you along the way. As of late, they’ve been paying influencers cash based on program and audience size as well as giving opportunities to earn money selling your image rights for a brand to reuse.

Fashionista, and Some: InfluenceHER Collective

Ever read Her Campus? This is their Gen Z influencer platform. Now, Gen Y (me!) is also always welcome, though some campaigns may require you to share audience insights to see if you have a Gen Z following if the campaign requires it. Many of the brands sit in the fashion & lifestyle space, though there are also some really cool campaigns with major conferences and lifestyle brands — there was a New York Times collaboration recently! They also have one of the best communities for influencers to connect with other creators and learn tools to growing their influence and digital presence. Seriously, it’s like an influencer encyclopedia. They also pay very, very fair for the deliverables asked.

Rising Industry Expert: Fohr

If you have yet to watch A Drink with James on YouTube, you’re seriously missing out! Each week, James Nord, founder and CEO of Fohr.co, shares his industry insight by answering up to 3 user-generated questions. Beyond that, this platform was one of the first to launch a “verified following” system called Fohr Card so that you can prove to brands and fans that you had an authentic following (no bots, etc.). While the card itself was eliminated due to Instagram API changes, they have other systems to show demographics and give you that sought after badge. Many major brands - have seen mostly fashion and beauty as of late - are using Fohr because of their public industry expertise. They are also notorious for paying at your rate, no questions asked, so if you’re a bigger influencer that still wants to take advantage of these platforms then this one is great for you. Even if you’re not getting brand deals through them, it would be wise to follow along to sharpen your influencer marketing knowledge.

Latina Jefa: #WeAllGrow

Formerly Latina Bloggers Connect, this is a network made for and by Latinas to connect with other creators, brands, and find resources to grow. Beyond straightforward brand deals, this platform also provides opportunities for influencers to attend and sit on panels, join conferences and build a community that inspires. When a brand deal comes your way, they’re also streamlined in how you work with them as they have a dedicated team for these types of partnerships. If you’re latinx and want to grow your influence, this is a place to go.

Others you don’t want to miss:

  • Hashtag Paid: One of the best user experiences during a campaign

  • Takumi: Via an app, really intuitive and great brands available

  • Activate: Formerly Bloglovin’ and now with a really neat platform to search brand deals

  • Wellness Amplified: Really niche for health, wellness, fitness and nutrition, major brands love using

  • Octoly: Product sampling heavy, really great for beauty enthusiasts who like to try and review products

  • Reward Style: For style bloggers, you have to be on this one! Not just liketkit, but their influencer network for brand deals

  • Village Marketing: They are notorious for their SoHo studio where influencers in NYC can visit to create beautiful home content

  • Whalar: One of the first influencer marketing agencies, now great for bigger lifestyle bloggers

  • Ahalogy: If you love to shop, this one specializes in retailer-forward campaigns

  • Clever: An easy-to-use platform, works with major brands including Facebook

  • Influenster: The OG product sampling platform. Great if you just want to try new products in the beauty and wellness space in exchange for a review!

Don’t be discouraged if it takes some time for you to get your first brand deal through one of these platforms. Many times brands set specific guidelines that rule out otherwise great people so it’s not you, it’s us. Others also may have higher requirements for approval (follower count, category, engagement rates, etc.), so revisit them at a later time if you’re not quite there, yet.

A great way to always stay on their radar for campaigns is to make sure you connect with them on social, engage and be a great partner when you’re signed for a campaign!

Let me know in the comments if there are any other platforms you also liked working with!

x, LC


What’s More Adulting Than Getting Your Taxes Done? [SPOILER: Nothing]

This blog post is sponsored by TurboTax. Opinions are my own.

A shameless secret for you: When I first moved out of my parent’s home I had no idea how to “adult.” In fact, I had never done laundry in my life! I remember sitting on YouTube watching all the tutorials to help me figure out how not to ruin my entire laundry basket. Alas, about a decade later I promise I’m a pro!

You know what I always considered one of the biggest adulting wins? Anything and everything money. Once a year you have this handy dandy item on your todo list that (literally and legally) has to get done or else and there is no greater feeling than crossing it off your to-do list. What am I talking about? Filing your taxes!

I started filing my own taxes - meaning, mom and dad stepped aside! - about six years ago. The first time was rough. I tried to use the same accountants my parents had, but the process felt cold, confusing and manual. I then found TurboTax, which - at the time - felt almost like an “insider’s secret life hack” to filing your taxes. I admit, I was hesitant. But, after trying it for the first time and seeing how user-friendly it was I was hooked. Trust me, it’s years later and I’m still here.

Fast forward to last year, which was the first time I upgraded to TurboTax LIVE. It’s a tool that give filers the ability to connect with an expert CPA or EA through one-way video and you can click to connect with experts that walk you through anything and everything taxes. They empower you with total confidence and don’t rest until they are 100% confident you’ll get the most money back. After moving to a new state, I thought it would be great to have a tax expert  on demand to help answer any questions related to this new tax situation. And trust me, if you can work a laundry machine, turn on the dishwasher and floss every day (ok, often), then this adulting task is even easier to achieve.

So, this #W2sDay I’m celebrating adulting. I’m incredibly lucky to have turned from loyal fan to now partner with TurboTax to bring some fun surprises your way. What you don’t want to miss? Heading to their YouTube channel tomorrow at 11am PT to watch me and some special friends do our best #adulting while sharing some fun tips and giveaway prizes!

Ready to get your taxes done and become a#MasterOfAdulting?

#SelfCareSunday: Winter-proofing your home

This blog post was sponsored by Scotties, but all opinions and words are my own.

Winter is not coming, winter is here. Being from a year-round warm weather city means preparing to survive winter that much more complicated. From drier skin to frequent sniffles, it’s something I’m challenged with every year.

But this year is my third winter in NYC and I feel more prepared than ever. One thing I’m really proud of is how I’m setting up my home to be self-care friendly in spite of freezing temperatures.

For starters, I got a hold on temperature control. Thank the city heavens for properly working heating pipes. However, there were a few window gaps and tinkering to do to make sure all systems were ready by connecting with my building Super. I also realized over the last few weeks that my living room was a little colder than the other rooms, so I purchased a small and affordable space heater. Bonus: blankets all around for those who are extra cold!

Next, I added touches of comfort throughout my space with Scotties’ new tissue boxes! They add a comforting touch of style when all the holiday decorations come down and blend seamlessly into my apartment’s aesthetic. You barely notice the fact that there are “tissue boxes” all around, and they’re easily accessible to handle any sniffle scenario.

Scotties gives consumers everything they are looking for in a tissue, offering high-quality facial tissues at a great value with modern designs to fit in any room of your home. I added Scotties to my living room bookshelf, golden cart, bathroom and bedside in my bedroom. Fun fact: I’ve actually slept with tissues next to my bed for as long as I could remember. Waking up with allergies was no fun, but a comforting tissue always made me feel ready and relaxed!

Finally, I’m harnessing the power of crystals for the second year in a row. “What do crystals have to do with winter?!” The anxiety and gloom of dark and cold winter months can easily get to you, but I find that working with crystals to give you balanced energy is a great compromise. There’s a lot to it, and I feel to beginner to be the one to give this a well-deserved explanation, but exploring this space has helped keep my spirits at their high during this crazy season.

What are some things you’re doing to help keep you happy and healthy during the dreary winter months? Happy #selfcaresunday!